Surveys (the no-AI engine) hide the conversational types (AI Question and Exploratory) and use structured types only.
Open response
AI Question
The signature Versive question: an open-ended question where the AI interviewer probes with intelligent follow-ups based on what the participant says.Exploratory
A goal-driven, multi-turn AI conversation. Instead of a fixed question, you give the AI a research goal and a turn budget (default 8 turns), and it explores the topic conversationally until the goal is covered or the budget runs out.Open Text
Long-form free text (or voice) input. Supports optional instructions shown to participants.Short Text
A brief, single-line text answer.Message
Not a question — displays information, instructions, or media between questions. Settings: custom button text (default “Sounds good”), an optional timer that participants must wait out before continuing, and a duration tracker.Choices & sorting
Multiple Choice
Single- or multi-select from a list of options.Card Sort
Participants sort cards into categories — ideal for information architecture research. Settings: cards, categories, randomize order, allow new categories (open sort), and allow new cards.Ranking
Rank a list of options by preference, via drag-and-drop or dropdown format. Supports randomized order.Matrix Ranking
Rank options across multiple criteria (e.g. rank features by importance and by satisfaction). Same format options as Ranking.Allocation
Distribute a fixed budget of points across options (default total: 100). Options can optionally be pulled from a previous question’s answers, and you can enforce the total as a hard limit.Conjoint
Choice-based conjoint analysis (CBC): participants repeatedly choose between product concepts assembled from your attributes, revealing how much each attribute drives preference.
Results include attribute importance, level utilities, choice shares, and design diagnostics — all computed automatically in Insights.
Tree Test
Findability testing on a navigation tree. Participants complete tasks by locating the right node in your hierarchy.Ratings & feedback
Rating Scale
A Likert-style scale (default 1–5) with customizable labels for the low, middle, and high points.Star Rating
A configurable icon rating — stars, hearts, or paws — with an adjustable maximum (default 5).NPS
Standard Net Promoter Score (default 0–10) with customizable end labels (“Not at all likely” / “Extremely likely”).Matrix Rating Scale
Rate multiple items on the same scale. Supports randomized row order and an optional N/A column.Other
Prototype Task
A Figma prototype navigation task. Participants attempt to complete a task in your interactive prototype while Versive tracks their path.
Task outcomes are tracked as not started, in progress, completed, or gave up.
Website Task
Send participants to a live website to complete a task.Website Link
Redirect the participant to an external URL (e.g. a partner survey or booking page).Media Upload
Participants upload images and/or videos. Configure allowed types, maximum number of files, and maximum file size.Number
Numeric input, with an optional min/max range validation.Calendar
External calendar booking — share a scheduling link (e.g. for a follow-up session) inside the study.Referencing earlier answers
Questions can reference earlier answers with mentions — type@ in the question editor to pipe a previous answer into the question text. See Reusing earlier answers.