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Versive offers 20+ question types organized into four groups: Open response, Choices & sorting, Ratings & feedback, and Other. Every question type supports a Required toggle, and most support media attachments — see Question media.
Surveys (the no-AI engine) hide the conversational types (AI Question and Exploratory) and use structured types only.

Open response

AI Question

The signature Versive question: an open-ended question where the AI interviewer probes with intelligent follow-ups based on what the participant says.

Exploratory

A goal-driven, multi-turn AI conversation. Instead of a fixed question, you give the AI a research goal and a turn budget (default 8 turns), and it explores the topic conversationally until the goal is covered or the budget runs out.

Open Text

Long-form free text (or voice) input. Supports optional instructions shown to participants, and an optional character limit — participants see a live counter and typing stops at the limit.

Short Text

A brief, single-line text answer. Supports an optional character limit with a live counter.

Message

Not a question — displays information, instructions, or media between questions. Settings: custom button text (default “Sounds good”), an optional timer that participants must wait out before continuing, and a duration tracker.

Choices & sorting

Multiple Choice

Single- or multi-select from a list of options.

Card Sort

Participants sort cards into categories — ideal for information architecture research. Settings: cards, categories, randomize order, allow new categories (open sort), and allow new cards.

Ranking

Rank a list of options by preference, via drag-and-drop or dropdown format. Supports randomized order.

Matrix Ranking

Rank options across multiple criteria (e.g. rank features by importance and by satisfaction). Same format options as Ranking.

Allocation

Distribute a fixed budget of points across options (default total: 100). Options can optionally be pulled from a previous question’s answers, and you can enforce the total as a hard limit.

Conjoint

Choice-based conjoint analysis (CBC): participants repeatedly choose between product concepts assembled from your attributes, revealing how much each attribute drives preference. Results include attribute importance, level utilities, choice shares, and design diagnostics — all computed automatically in Insights.

Tree Test

Findability testing on a navigation tree. Participants complete tasks by locating the right node in your hierarchy.

Ratings & feedback

Rating Scale

A Likert-style scale (default 1–5) with customizable labels for the low, middle, and high points.

Star Rating

A configurable icon rating — stars, hearts, or paws — with an adjustable maximum (default 5).

NPS

Standard Net Promoter Score (default 0–10) with customizable end labels (“Not at all likely” / “Extremely likely”).

Matrix Rating Scale

Rate multiple items on the same scale. Supports randomized row order and an optional N/A column. An optional one selection per column constraint makes each scale value usable by at most one row — once a row picks a value, it’s greyed out for the others (N/A stays shared). Useful for forced-ranking grids. The toggle is only available when every row can still receive a value: at least as many scale points as rows, or the N/A column enabled.

Other

Prototype Task

A Figma prototype navigation task. Participants attempt to complete a task in your interactive prototype while Versive tracks their path. Task outcomes are tracked as not started, in progress, completed, or gave up.

Website Task

Send participants to a live website or prototype to complete a task.
Paste the published prototype link — the figma.site, vercel.app, lovable.app, bolt.host, replit.app, or framer.website URL — not the editor or chat share link. For Figma design prototypes (figma.com/proto/...), use the Prototype Task instead. See Prototype testing for the full setup guide.
Redirect the participant to an external URL (e.g. a partner survey or booking page).

Media Upload

Participants upload images and/or videos. Configure allowed types, maximum number of files, and maximum file size.

Email

Capture a valid email address.

Number

Numeric input, with an optional min/max range validation.

Date

Structured date entry with month/day selectors and a typed four-digit year. Full date is the default; authors can instead collect month & year or year only and choose MDY, DMY, or YMD display order. Optional earliest/latest limits restrict which dates participants can submit. Answers remain stored in sortable ISO partial-date format: YYYY-MM-DD for full dates, YYYY-MM for month and year, and YYYY for year only. Storage is independent of display order.

Calendly

External Calendly booking — share a scheduling link (e.g. for a follow-up session) inside the study.

Referencing earlier answers

Questions can reference earlier answers with mentions — type @ in the question editor to pipe a previous answer into the question text. See Reusing earlier answers.